Diamond Boutique is a family-owned and operated business established in 1983 through sheer determination and perseverance of Nasser and Mali Digius. In October of 2007, construction was completed in our new 3,000-square foot showroom located in San Diego, in the upscale coastal community of Del Mar, California.
Our goal has always been to provide the best and most exquisite custom-designed jewelry accompanied with unparalleled customer service. We strive for this ideal on a daily basis and believe it is the primary reason why Diamond Boutique has such a large loyal and dedicated client base. We hope to continue this tradition online with our new e-Commerce website. The faithfulness and trust of our customers is due to three core elements that drive our business: customer service, gemological education and professional integrity.
Diamond Boutique has established its valuable reputation in San Diego not only due to the many gemological services we offer but also the way in which we provide those services. Our esteemed reputation is based primarily on the fact that we offer a warm, welcoming shopping environment that draws our clients into our circle of family and friends. The utmost satisfaction of our customers means everything to us. Therefore, whether our customers seek a special one-of-a-kind custom-designed piece of jewelry or the simple pleasure of browsing our vast fine jewelry selection , we aim to make the experience an enjoyable and memorable one.